TurboTax | The Hard Way

Still schlepping tax stuff to a tax guy for a so-so refund? You’re doing taxes the hard way.

For Super Bowl LIX, we went hard for TurboTax. Enter Issa Rae on an unnecessarily backwards trek to the mecca of tax services—just to prove there’s a better, more modern way to do taxes, with a TurboTax Expert right on your phone.

Featured on Adweek.

Produced at R/GA
Directed by TRAKTOR